Associate Director, Social Media

Responsibilities

• Lead the development and tactical execution of social media strategies for life sciences clients
• Serve as a primary social media counsel to account staff and external clients
• Manage and mentor a team of junior staff across multiple projects
• Conduct social listening research to unearth insights and provide actionable observations
• Create, optimize, and manage social listening queries and data pulls
• Develop and manage influencer relationship management (IRM) programs
• Provide paid social planning recommendations and illustrate their role within the broader digital ecosystem
• Oversee the financial health of social media projects, including scoping, staffing, and budgeting
• Participate in new business pitches and drive organic business growth

Requirements

• Bachelor's degree in Business, Marketing, Journalism, or Communications/PR
• 5+ years of related agency or business experience
• High familiarity with social media management tools and social listening platforms
• Proven ability to derive actionable insights from social platform performance and listening data
• Strong understanding of paid social media and its role within a marketing strategy
• Experience with influencer marketing and IRM campaign management
• Excellent communication skills with the ability to present complex tactics in regulated environments
• Strong project management, multitasking, and problem-solving skills

About the Company

EVERSANA INTOUCH is a global, full-service marketing agency network serving the life sciences industry. As part of a fully integrated commercialization platform, we provide next-generation creative, media, enterprise solutions, and data analytics services. We are dedicated to improving patient lives by connecting patients and physicians with the information and tools they need to stay healthy.