D
Posted a day ago
Associate Director of Brand Marketing
Dr. SquatchAssociate Director of Brand Marketing
Perks & benefits
Medical InsuranceHealth Insurance
Requirements
5-8 years brand marketing experience, Consumer, beauty, or wellness industry experience, Experience managing external agencies, Integrated campaign leadership
Skills
Marketing
About the role
About the Company
Dr. Squatch is a high-growth personal care company dedicated to natural, high-performance products. Its brand Jukebox is expanding the mission into the women's personal care category, focusing on transforming routines with high-quality, natural products.
Responsibilities
- Support the evolution of Jukebox’s brand positioning, voice, and visual identity
- Lead integrated brand and product campaigns across DTC, retail, organic social, and PR
- Own go-to-market execution from brief through launch
- Set strategy for launches, seasonal moments, and earned media opportunities
- Own the annual and quarterly marketing calendar and drive cross-functional timelines
- Define KPIs for brand awareness, equity, and revenue contribution
Requirements
- 5–8 years of experience in brand marketing, integrated marketing, or campaign leadership
- Experience within consumer, beauty, wellness, or lifestyle brands
- Proven ability to lead integrated campaigns across DTC, retail, organic social, and PR
- Experience managing external creative, PR, and social agencies
- Strong cross-functional collaboration and people management skills
Benefits
- Medical, dental, and vision insurance
- 401k with Squatch match
- Paid Time Off (PTO)
- Healthy snacks and frequent company events
- Free products
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Dr. Squatch · New York
