Associate Director, Media Planning

Responsibilities

• Lead media planning and campaign delivery for the global Airbnb account across EMEA markets
• Deliver high-quality integrated responses to briefs and provide actionable weekly cross-channel reporting
• Oversee and quality assure all deliverables produced by the planning team
• Develop clear and compelling rationales to support media planning recommendations and campaign performance
• Partner with Activation and Analytics teams to design Campaign Analysis Plans and test-and-learn agendas
• Line manage junior team members, overseeing their day-to-day output and professional development
• Foster strong working relationships with regional teams to ensure transparency and flawless execution

Requirements

• Fully rounded media planner with deep knowledge of both offline and online channels
• Proven experience building and maintaining strong client relationships
• Experience in line management and coaching junior team members
• Strong organizational skills with high attention to detail
• Excellent problem-solving and decision-making abilities
• Ability to work in a fast-paced environment with quick turnarounds

Benefits

• Competitive medical, vision, and dental insurance
• Group retirement plans
• Significant paid time off and employee mental health awareness days
• Preferential partner discounts
• Access to extensive global WPP Media and WPP networks for professional growth

About the Company

WPP Media is an AI-driven media operating unit that brings together media, data, and partnerships to deliver creative personalisation at scale. Through our pioneering agentic marketing platform, WPP Open, we help the world’s leading brands navigate change and deliver transformational growth.