Associate Director, Digital Partnerships

Responsibilities

• Develop, execute, and monitor digital media partnership strategy and plans for clients
• Direct communication with clients regarding marketplace intelligence, negotiation, and partnership needs
• Manage partnership deliverables and client expectations on a daily basis
• Collaborate with Strategy, Analytics, and Comms Design teams to ensure alignment with client KPIs
• Provide partner selection recommendations using data and analytics to deliver strategic value
• Support new business pitches and collaborate with various business units for seamless integration
• Support aggregate negotiations across digital media channels

Requirements

• Proven ability to maintain professional relationships with senior-level clients and vendors
• Demonstrated ability to develop digital marketing communication and media strategy plans
• Experience in project management from conception to completion
• Knowledge of online planning and research tools
• Experience with campaign management and ad serving technology (e.g., DoubleClick DART, Atlas DMT)
• Strong analytical and quantitative skills with math proficiency
• Technical proficiency in media systems and MS Office (Excel, Word, PowerPoint)

Preferred Qualifications

• 6+ years of relevant experience including 3+ years of supervisory experience
• Knowledge of third-party research tools like comScore Media Metrix, Nielsen NetView, @Plan, or eMarketer
• Programmatic experience and familiarity with DMPs
• Deep awareness of industry trends, consumer trends, and market competition

Benefits

• Medical and dental coverage
• 401(k) plans
• Flex spending and life insurance
• Disability and employee discount programs
• Employee stock purchase program
• Paid family benefits
• Discretionary time off and wellness days

About the Company

Healix is an innovative global healthcare media agency within the IPG Mediabrands family, specializing in healthcare media engagement strategies driven by deep insights.