Associate Director, Commercial Partnerships

Responsibilities

• Build and maintain strong relationships with DSP editorial and account teams to maximize exposure for priority releases.
• Pitch, plan, and execute strategic streaming campaigns that drive awareness, consumption, and audience growth.
• Develop playlisting strategies and integrated commercial campaigns for both emerging and established artists.
• Collaborate cross-functionally with marketing, release planning, and internal teams to align streaming initiatives with broader objectives.
• Craft data-informed pitches by analyzing performance metrics and competitive trends to identify growth opportunities.
• Identify and test new monetization opportunities and innovative commercial concepts beyond streaming.
• Partner with Release Planning to ensure accurate and on-time product delivery that meets DSP deadlines.

Requirements

• 5-7 years of relevant music industry experience, ideally in streaming, digital partnerships, or commercial strategy.
• Strong understanding of DSP ecosystems and current industry best practices.
• Proficiency in analyzing performance data and translating insights into actionable strategies.
• Excellent communication and presentation skills with the ability to manage complex relationships.
• Highly organized and detail-oriented with the ability to manage multiple priorities simultaneously.
• Bachelor’s degree in Marketing, Music Business, or a related field preferred.
• Passion for and familiarity with faith-based music is strongly preferred.

Benefits

• Inclusive, collaborative, and global community.
• Comprehensive medical, dental, vision, life, and disability coverage.
• 401K with employer matching.
• Diverse voluntary benefits including mental health resources, fertility coverage, and caregiver leave.
• Investment in professional growth and development.
• Time off for a winter recess.

About the Company

At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. We are committed to artistic integrity, transparency, and entrepreneurship.