Assistant Performance Marketing Manager

About the Company

LINE MAN Wongnai is Thailand’s leading On-Demand Delivery and Lifestyle e-Commerce platform. We build technology to empower local businesses and improve the daily lives of consumers and riders through our food ecosystem.

Responsibilities

• Lead strategic planning, execution, and budget allocation for digital media campaigns
• Manage app campaigns hands-on, monitoring performance and adjusting tactics in real-time
• Collaborate with cross-functional teams including Campaign and Coupon teams to align media strategies
• Design and implement media experiments to drive incremental business impact
• Analyze complex data sets and develop insightful performance reports with actionable recommendations

Requirements

• Bachelor’s Degree in Engineering, Marketing, Business Administration, or a related discipline
• Proven hands-on experience in media planning and optimization
• Experience with Facebook, Google, or TikTok Ad Managers
• Proficiency in processing complex data sets using Excel or Google Sheets
• Strong analytical skills and a proactive, startup mentality

Preferred Qualifications

• Experience with Ad Networks and Programmatic advertising
• Experience using AI or automation tools to improve workflows
• Familiarity with Mobile Measurement Partners (MMPs) like AppsFlyer
• Experience with Conversion and Brand Lift test studies