Assistant Marketing Manager

Responsibilities

• Support the development and execution of marketing programs and tactical plans aligned with business objectives.
• Manage marketing initiatives, including timelines, deliverables, and budgets to ensure high-quality execution.
• Plan and execute integrated marketing campaigns across digital and offline channels to drive brand awareness and lead generation.
• Manage campaign components such as content development, social media activation, email marketing, and paid advertising.
• Lead end-to-end execution of marketing events, including seminars, product launches, trade shows, and webinars.
• Oversee event logistics, vendor coordination, production, and on-site execution.
• Monitor and analyze campaign and event performance to provide actionable insights and optimize ROI.
• Coordinate marketing operations, including documentation, procurement, marketing calendars, and CRM updates.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, Public Relations, or a related discipline.
• 4-5 years of hands-on experience in marketing, campaign coordination, and event management.
• Proficiency in marketing automation platforms such as Marketo.
• Working knowledge of design software such as Canva or Adobe Photoshop.
• Strong project management skills with the ability to manage multiple projects and meet tight deadlines.
• Excellent analytical skills to track and report on performance metrics.
• Strong interpersonal and communication skills for collaborating with cross-functional teams and external vendors.

About the Company

Ingram Micro is a leading technology company for the global information technology ecosystem. With the ability to reach nearly 90% of the global population, we play a vital role in the worldwide IT sales channel, bringing products and services from technology manufacturers and cloud providers to business-to-business technology experts.