Asset Management - Digital Commerce

Responsibilities

• Execute digital marketing and content operations for ETF products, creating marketing materials based on market trends, industry policies, and product features.
• Optimize online communication paths for marketing assets to increase reach, coverage, and conversion efficiency.
• Support ETF live streaming sessions and manage the construction and daily operations of ETF dedicated online zones.
• Manage ETF marketing operations across major third-party platforms including brokers, Tonghuashun, Xueqiu, and Alipay.
• Develop and execute operational strategies in collaboration with KOL/KOC influencers and fund investment advisors to deepen partnerships and increase client influence.

Requirements

• Bachelor's degree or above.
• Valid Fund Practitioner Qualification.
• 1-3 years of experience in fund, securities, or internet marketing planning and online operations.
• Strong knowledge of ETF products and the ability to identify key product highlights for marketing.
• Proven experience in social media or self-media operations with excellent content creation and creative skills.
• Strong logical thinking, communication, and teamwork abilities.

About the Company

JPMorgan Chase & Co. is a leading global financial services firm and one of the oldest financial institutions in the world. We offer innovative financial solutions to millions of consumers, small businesses, and prominent corporate, institutional, and government clients. Our expertise spans investment banking, consumer and small business banking, commercial banking, financial transaction processing, and asset management.