Account Executive

Responsibilities

• Sell advertising solutions to local and regional businesses and advertising agencies.
• Apply the Scripps Sales Process (SSP) to analyze customer needs and provide customized multi-platform advertising solutions.
• Facilitate the sale of television commercial airtime and a full array of digital marketing options.
• Prospect, secure appointments, perform needs analysis, and close sales to develop new business.
• Use ratings data and market trends to negotiate program ratings and advertising rates.
• Serve as a trusted advisor to clients, providing best-in-class customer service and growing existing accounts.
• Manage a sales funnel using CRM systems to monitor and achieve key performance indicators.
• Contribute to creative campaign development, including storyboarding and concept creation.
• Perform administrative functions including media avail negotiations, copywriting, and revenue collection.

Requirements

• BS/BA in a related discipline preferred or equivalent years of experience.
• 2+ years of proven sales success preferred.
• Experience in strategic account management, broadcast ratings, and digital execution.
• Valid driver's license and a good driving record.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint).
• Working knowledge of Google Office (Sheets, Docs, Slides) and virtual conferencing platforms.

Preferred Qualifications

• Strong influencing, selling, and upselling skills.
• Exceptional verbal and written communication skills.
• Ability to translate research data into sound marketing proposals.
• Strong time management and organizational skills.

Benefits

• Uncapped sales commission.
• Monthly allowance for mileage and cell phone.
• Extensive Scripps Sales Process training.
• Full medical, dental, and vision benefits.
• Retirement savings plan with company match.
• Disability, life insurance, and employee assistance programs.

About the Company

The E.W. Scripps Company is a diversified media company focused on creating connection. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets.