
Posted 2 days ago
Account Director - Digital
WPP MediaAccount Director - Digital
Requirements
Digital media agency experience, Knowledge of programmatic landscape, Experience with DSPs and Social Ads Managers, Team management experience, Understanding of DR and performance marketing
Skills
Digital MarketingMarketing
About the role
Responsibilities
- Lead digital planning and buying output for clients
- Manage operational delivery including campaign management, optimisation, reporting, and testing frameworks
- Drive platform adoption and upskilling within the Digital and Publishing planning team
- Develop and execute cross-channel strategies combining digital and offline understanding
- Manage and mentor team members to support professional growth
Requirements
- Comprehensive experience in digital media at an agency, media owner, or client side
- Advanced understanding of digital principles including DR, performance, paid social, and paid search
- Strong knowledge of the programmatic landscape (display, video)
- Proficiency with technology platforms such as DSPs, Social Ads Managers, and analytics tools
- Experience with ad tech solutions for audience segmentation and CRM processes
- Proven experience managing and mentoring a team
- Strong presentation and communication skills
About the Company
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Through brands like EssenceMediacom, they leverage analytics and technology to drive breakthroughs for the world's leading brands.
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WPP Media · London
