Account Director

Responsibilities

• Develop and maintain strong relationships with key clients as a senior strategic advisor
• Lead the development of comprehensive, insight-driven social media strategies
• Oversee strategic planning and optimization of social media campaigns with clear KPIs
• Provide data-backed recommendations through analysis of performance metrics and market research
• Lead and mentor account teams with an emphasis on strategic thinking and performance accountability
• Identify new business opportunities and participate in new business pitches
• Track account profitability and revenue growth through upselling and cross-selling
• Stay abreast of social media trends and emerging technologies

Requirements

• Minimum 10 years of related experience
• Proven experience leading strategic planning for high-profile or multi-channel accounts
• In-depth knowledge of social media platforms and emerging trends
• Strong analytical capabilities and experience using data for decision-making
• Ability to drive account profitability, revenue growth, and margin performance
• Strong leadership, team management, and project management skills
• BSc/BA in advertising, design, or a related subject (MSc/MA is an asset)