Manager, ADSW Communications

Responsibilities

• Lead and implement the communications strategy for the Abu Dhabi Sustainability Week (ADSW) in coordination with the ADSW and Masdar communications teams.
• Raise ADSW profile in the UAE and internationally through targeted PR, media relations and content campaigns.
• Promote ADSW key messages and position the event as a thought leadership platform for sustainability.
• Drive audience growth and diversity of attendees through strategic outreach, stakeholder engagement and partner collaboration.
• Manage relationships with international journalists, media partners and external agencies; coordinate interviews, briefings and press materials.
• Oversee content creation for multi-channel communications (press releases, media kits, social copy, op-eds, speeches and event collateral).
• Plan and execute media plans, monitor coverage and report on communications impact and KPIs.
• Ensure compliance with local regulations and internal governance for communications activities.

Requirements

• Bachelor’s degree in communications, mass media, marketing or related discipline.
• 8+ years of progressive experience in communications, PR or media roles, with demonstrable event communications experience.
• Proven experience working with international journalists and media outlets.
• Strong written and verbal English skills; excellent editorial judgement.
• Practical knowledge of UAE rules, regulations and stakeholder environment.
• Experience in content development and large-scale event PR.
• Ability to manage multiple stakeholders, agencies and vendors under tight timelines.

Preferred Qualifications

• MBA or relevant Master’s degree from a top-tier internationally recognised institution.
• 8–10 years in senior communications roles focused on large events or equivalent experience.
• Prior experience within the UAE or GCC communications landscape.
• Track record of driving high-impact media campaigns and positioning large-scale sustainability events.

About the Company

Masdar (Abu Dhabi Future Energy Company) is a global clean energy leader established in 2006. Jointly owned by TAQA, ADNOC and Mubadala, Masdar invests in, develops and operates renewable energy projects worldwide. The company has developed projects across more than 40 countries and has a global project portfolio capacity of over 51 GW, targeting a portfolio capacity of 100 GW by 2030. Masdar is advancing innovation across solar, wind, energy storage, green hydrogen and other clean technologies to support the UAE’s sustainability and climate action ambitions.